AI-Powered Marketing & GTM Strategy for What’s Next
I help marketing and go-to-market leaders redesign how their teams work, create, and grow in the age of AI — with clarity, creativity, and acceleration.
Empathy in the process. Edge in the execution.
Currently serving as Fractional VP of Marketing for BlueRock and advising organizations in philanthropy tech and financial analytics on AI adoption and marketing transformation.

I help teams move from AI curiosity to competitive advantage.
I partner with leaders who are done dabbling and ready to build real traction — not just test prompts. Together, we turn strategy into systems, ideas into acceleration, and complexity into clarity.
Ways we can work together:
AI-powered marketing & GTM strategy
Fractional leadership & advisory
AI adoption & enablement for teams
Lifecycle and revenue acceleration
Insights architecture & decision systems

Human clarity meets AI acceleration.
AI shouldn’t replace your people — it should unlock their best work.
I focus on three things:
Clarity
Define the story, the strategy, the system.
Creativity
Design workflows that amplify human imagination.
Acceleration
Move faster and smarter, from insight to action.
It’s not automation for automation’s sake —
It’s building the next era of marketing intelligence.
Advisory Offerings
Executive AI Ramp Engagement
Complete 4-stage advisory partnership
• 6-12 weeks depending on scope and complexity
• Direct C-suite advisory access throughout
• All frameworks, templates, and tools included
• Board-ready transformation roadmap and operating model
Ongoing Advisory Retainer
Quarterly refresh and scaling support
• Strategic guidance as you scale beyond pilots
• Quarterly roadmap updates and governance refinement
• Access to latest framework updates and industry insights
• Executive coaching for AI leadership development
Executive AI Readiness Assessment
Rapid organizational readiness evaluation
• Comprehensive assessment across all R.A.M.P. dimensions
• Benchmark against industry standards
• Prioritized action plan with quick wins
• Foundation for full advisory engagement
Why Leaders Choose This Approach
Proven at Scale
15+ years leading marketing operations, analytics, and technology transformations at Google, Meta, VMware, and Upwork. I understand what it takes to implement AI successfully in complex organizations.
Outcomes-Driven Framework
Unlike consultants who deliver reports, I partner with leadership teams to achieve measurable results. Every engagement includes clear success criteria, revenue impact assessment, and adoption tracking.
Risk-First Approach
Governance and compliance built in from day one. Your pilots won't stall due to security, legal, or data access issues because we address these proactively.
Exclusive Focus
I work with only 3-4 leadership teams at a time, ensuring dedicated attention and customized solutions for your specific industry and challenges.
Executive Outcomes
Move beyond theoretical discussions to specific, measurable opportunities aligned with your business priorities.
CLARITY
on where AI creates ROI today
Move beyond theoretical discussions to specific, measurable opportunities aligned with your business priorities.
CLARITY
on where AI creates ROI today
CONFIDENCE
in governance and risk management
Establish pragmatic guardrails that enable fast experimentation while protecting your data, IP, and compliance requirements.
MOMENTUM
through measurable pilot wins
Deliver quick wins with clear ROI that build organizational confidence and justify continued investment.
PATHFINDING
toward sustainable transformation
Create repeatable operating model with defined roles, processes, and governance that scales beyond initial pilots.

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